About us.

We are Veriteers, 'do-ers' of truth.

Our story.

We launched in 2017 with a desire to bring something different to retail and consumer-facing businesses. Our team comes from a diverse background, with people from Big 4 consulting, strategy boutiques, marketing agencies and software development labs. We work with some of the world's largest retailers and high-growth start-ups, and our unique blend of skills allows us to answer a very specific problem: how to position the entire business towards the customer, and successfully deliver strong growth, quarter after quarter, whilst improving customer satisfaction.

Being a Veriteer means being a ‘do-er’ of truth'. This is not something that we take lightly – it’s what we do. It is reflected in our teamwork, our behaviour and the results we achieve. Being a Veriteer means thinking differently, by letting go of an unhealthy focus on profit, letting go of oppressive peer competition, and letting go of fear-fuelled strategies.  Instead we adopt a partnership approach, opening ourselves and our clients to boundless collaboration, unlocking imagination, and above all delivering tangible outcomes that make our clients’ world better.

Our story is growing every day, and we hope that you can play a part.

Our culture.


We are honest, transparent and practice what we preach.


We operate with a collective intelligence - every Veriteer brings the best of what we have.

The Customer Way

We believe that there is no limit to customer expertise, so we constantly strive to be better.

As Veriteers, we love the challenges and problems we tackle when we come to work. You will often hear us talk about collective intelligence - meaning that our people are disciplined in sharing knowledge and expertise with each other. This means when you get one Veriteer, you tap into the our collective brain!

As a company we constantly strive to create a workplace culture that both supports and stretches our people. Our culture has three core values: Truth, Collaboration and The Customer Way. These values ground our people in every conversation, customer interaction and piece of content that we create.

Our team.

Niall Lavery

Business Builder

I design and run digitised businesses that transform the market. I have spent the last 20 years helping all sorts of organisations to innovate, and I have a proven track record of helping brands cut through the noise, and simply focus on building, marketing and selling products and services that improve customers' lives. I bring a structured approach to building a brand's strategy, and I contribute market-changing ideas to product and service design initiatives. But above all, I then work with the brand to help them build the capability to deliver the strategy. I'm there until it's done. I love my family, music, reading, sports and all things Japanese.

David Bradley

Product Craftsman

I help brands practically address the challenges of the digital world and build incredible software products. I have spent most of the last decade building software products in an agile environment and recognise the importance of leadership development and building effective teams to tangibly drive positive business outcomes. I have experience as a product manager and love finding innovative ways that make users lives better. In my spare time, I play hockey and have a passion for food and coffee. I dream of building a pizza oven in my back garden!

Victoria Nicol

Culture & Communications Guru

I am a communications specialist with a passion for how change impacts people and how businesses communicate with their customers and their employees. I have over 15 years’ experience in marketing and communications working with some of the world’s biggest brands. Outside of work, I love travelling, hot yoga and enjoy getting out into the great outdoors with my two girls Freya and Erin and two miniature dachshunds Guinness and Murphy.

Jonny Kirk

Product Person

I became a Product Manager long before I had even heard the term. I love working as part of a team to create great products. From 3D design software and actual physical goods to mobile and web products, it's all good. I am an advocate of agile methods and find great satisfaction in assisting organisations with different cultures, challenges and objectives explore and apply these principles. Outside of work my kids are taking me on a journey of Music, Minecraft and general Mayhem.

Paola Ivanova

Innovation Designer

I am a strategy consultant with a passion for human-centered innovation and digital technology. My mission is to help businesses win, while feeling great about their services by designing solutions with the consumer and environment in mind. My experience covers the full product management lifecycle (from idea via branding to end-of-life support) and I have been responsible for new product and service development. Outside of work, I travel (a lot), keep active and create various useful and useless crafts.

Heather Beveridge


I’m part of the strategy and innovation team, turning ideas and concepts into visual designs, and enhancing business brands and purposes. Graphic design is my passion, that has grown from over 5 years’ experience working in boutique Scottish design agencies. This experience has allowed me to thrive as an all-rounder in visual design, blurring the boundaries between art, design and technology. After hours you can find me making the most of my new home; Amsterdam or you will find me throwing heavy weights around the gym whilst listening to female empowering rap music.

Keith Anderson

Delivery Driver

I have a passion for driving the delivery of complex and cutting-edge solutions using a range of methodologies and approaches. I come from a background working with some of the biggest organisations in the UK & Europe, delivering successful "bleeding-edge" technologies on a global scale. As with everything at Veriteer, I take a customer-driven approach to everything I work on. I love working with interesting people who challenge me. In my spare time I enjoy a bit of sailing, football and golf. 

Mark Shannon

Marketing Technologist

I joined Veriteer and swapped Big4 consulting for start-up. I knew this was always going to be both exciting and challenging. Losing team volume is one example of this challenge - but it pushes me to be more effective and productive. In my career I have developed an expertise in Marketing technology, specifically Salesforce & Adobe products, through supporting large clients with product implementation. At Veriteer, I am also involved in strategy development for our clients which builds on my existing delivery expertise. Outside of work my passions are football & golf - so keep an eye out for the Veriteer 5 aside footgolf team, coming Summer 2019.

Eamonn Lavery

Customer Research Guru

My role with Veriteer gives me the opportunity to shine at what I'm good at and what I enjoy doing. I'm not pigeon-holed into a single job role, and that works for me! I help our clients with customer research by collecting and analysing data that can drive strategic decision making. I use my understanding of psychology in my role to truly understand customer behaviour. I work part-time in special education, and advocating for those whose voices are not heard, or are often ignored is important to me. You can usually find me digging in record shops, making music, shooting hoops, or whipping up a storm in the kitchen when I'm not working.

Jorge Delgado

Lead Designer

From advertising campaigns, events and experiential marketing to digital products and services, I have always had a deep interest in experience and interaction design. At Veriteer, I am part of the strategy and innovation team, where I research social, cultural and visual trends, new technologies and user interaction best practices to design innovative experiences for our clients. Out of work I enjoy going to exhibitions and performances, hiking and collaborating on artistic side projects.

Sidney Debaque

Service Designer

I bridge customer behaviours and business opportunities. I have a passion for understanding how people behave, what drives them, what frustrates them, and how we can use this to create sustainable meaningful businesses. I started my career as a communication and marketing strategist in Paris before moving to Manchester and then Berlin to kick-off my career as a Service Designer. I’m now taking advantage of living in London to explore its arts and culture; from its exhibitions and conferences to discovering new artists at music events.

Christopher Magill

Research Guy

I work in Customer Science, building research capabilities and producing original insights on industry trends. I use my time building research agendas, collecting and analysing data, thinking of new and interesting ways of using information and supporting others in the business with their research needs. Beyond the office I maintain an interest in history, which I studied at university, football, reading and heavy metal. I also have two beautiful dogs, Molly and George!